11 September 2020

Join the fight against LITTER in Retford


If the sight of discarded fag butts, empty bottles and plastic wrappers makes you see red, you’re not alone.

Litter is an issue that frustrates and aggravates many people in our area, and rightly so. 

Not only is litter unsightly and expensive to remove (in 2017/18 keeping the streets clean cost local authorities £663 million), but it can damage the environment and harm wildlife.

Cigarette packets and butts top the list of items most likely to be dropped, followed by confectionery packets and soft drink bottles and cans. Plus how many of us have witnessed the remains of a fast food meal packaging trail along the roadside?

Vehicle parts and clothing also make it into the top ten of most littered items, in at number eight and ten respectively.

Sign up and make a difference

The good news is that an initiative kicked off today to remove at least some of the litter left on our beaches, streets and country lanes by litter louts.

The Great British September Clean, which runs from 11 to 27 September, promises to be one almighty tidy-up.

Run by Keep Britain Tidy, it is expected to mobilise hundreds of thousands of volunteers who will either host a clean-up in their local area with others (following the rule of six)  or go solo and spend time picking up rubbish in a nearby park or open space.

The campaign came about after plans to hold a similar event – the Great British Spring Clean – were cancelled in March due to Covid-19. 

Back then, a whopping 680,000 people signed up to help out. No doubt organisers hope that this time around, the sense of community and commitment is just as strong.

Beacons of litter

It’s ironic (and slightly frustrating) that the sort of person who would never leave their rubbish behind after a picnic or day out (how hard is it to bin it or take it with you?), is also the type most likely to roll their sleeves up and pick up litter.

But if you want to eradicate the scourge of litter, it really is the most effective way to stamp it out. 

A study called Beacons of Litter, carried out by Keep Britain Tidy, found that if an area is free of litter, people are less likely to drop rubbish there. 

Conversely, if a space is strewn with plastic, bags and paper, people think it’s socially acceptable to follow suit and leave their waste behind.

The study was carried out in Stoke Newington, London, and Stourbridge in the West Midlands over several weeks. 

Researchers deliberately planted brightly coloured or ‘beacon’ items of rubbish like plastic bags and drinks bottles, and smaller pieces such as paper and tissues.

They found that in the areas with beacon litter, 35% of people disposing of waste did so by littering (gee thanks guys). 

In an area with less visible, albeit still annoying, paper and tissue waste, the littering rate dropped to 22%. In tidy areas, the littering rate dropped again to 17%.

Year-round vigilance

Regular litter picks are, of course, to be applauded but another way to keep on top of the issue is to report litter problems to Bassetlaw District Council

Frequent reporting will stop litter building up in the first place – and play a role in deterring the litter louts. Together we can make a difference.

Thanks for reading.

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